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On May 16, French auction house Artcurial will be start the bidding on C.R.E.A.M (Cash Rules Everything Around Me), the world’s biggest Supreme auction to date.
C.R.E.A.M. which is taken from the Wu Tang Clan’s 1994 hit of the same name, which happened the same time with the year Supreme was founded. The auction includes 150 lots of rare Supreme box logo t-shirts reserved for $1,800 to a set of five Supreme x Damien is skate decks reserved for $9,500 and a more recent Louis Vuitton x Supreme Malle Courrier 90 Trunk starting at $84,000.
`Fabien Naudan, the vice chairman of Artcurial, searched for Supreme’s history which took two years to complete. “Companies like Supreme have changed society a little bit. Its products are social markers. Today everyone knows what a box logo is,” Naudan said.
The auction was planned to educate buyers about the brand and it’s increasing significance.